Privacy Policy

Fashinerary is committed to safeguarding personal information. This Privacy Policy outlines our practices regarding the collection, use, and sharing of personal data, both online and offline, as well as how you can manage your information. References to “we,” “us,” or “our” pertain to Fashinerary and its relevant entities, while “you” refers to individuals engaging with us. We process personal data for the purposes of conducting our business operations, complying with legal obligations, and securing our services and customers. Personal data may be used for contractual purposes or with your consent when required. We ensure that all personal data processing complies with applicable laws, and when consent is the basis, it is explicitly obtained at the time of data collection.

Contact Information

For inquiries, concerns, or complaints regarding our privacy practices, please contact us at contact@fashinerary.org. By providing your personal data to Fashinerary, you acknowledge that you have read and agree to our Terms of Use and the practices outlined in this Privacy Policy.

Scope

This policy applies to customers, website users, marketing subscribers, promotion participants, event attendees, and individuals who interact with us online or offline. It also extends to recipients of all current and future online and offline offerings. The policy’s applicability may vary depending on the nature of your interaction with us.

Information We Collect

We collect data based on your relationship with Fashinerary and as required by law. We procure information directly from our current, prospective, and former customers, visitors, and guests (collectively referred to as “Individuals”), as well as from third-party sources. In the following sections, we explain how we gather personal information and how we utilize it.

a. We collect personal information when you interact with our Services, including during account registration, transactions, communications, subscriptions, and timeslot bookings. This may encompass:

1). Contact details: name, email, address, phone number, etc.
2). Financial information: credit card data, billing address, bank name, account number, VAT number, etc.
3). Commercial information: purchase history, your preferred products, etc.

This data is obtained through direct user input and is essential for service provision, transaction processing, and scheduling.

b. Communication-related data collection: We acquire personal data (e.g., email, phone, address) when you request information about our Services, visit our retail stores or booked photoshoot locations, register for communications via email or messaging, participate in promotions or loyalty programs, or engage in any correspondence with us. Where legally permissible, we may record customer support calls for quality assurance and training purposes.

c. Data collection from surveys and reviews: We or our authorized representatives may solicit your participation in surveys, beta testing, reviews, or testimonials. Such participation is voluntary and may require personal information disclosure. The data collected through these processes is utilized for product and service enhancement and managed in accordance with this Privacy Policy.

d. For promotional events such as sweepstakes and contests, we may collect contact information or personal data. This information may be used for event-related communications and, where legally permissible, for marketing purposes. Participants may opt out of non-prize-related communications, in accordance with local regulations.e. Public forums on our Services or third-party sites, including blogs, social media, and product review pages, are not subject to this Privacy Policy’s protections. Any information you share in these public areas is considered publicly available.

f. We may obtain information about you from external sources, including third-party financial or payment processing services and organizations (e.g., WeChat, Alipay, PayPal, Ant Group), to supplement the data you provide. This additional information enhances our ability to inform you about our business, products, and services. Third-party payment processors handle all financial transactions, collecting the necessary personal and billing information under their own terms and privacy policies. This also applies to financing partners who manage related services independently. Fashinerary does not control these providers’ data practices and bears no responsibility for their data handling procedures.

g. We may automatically collect certain technical data when users access our Services via technical methods such as web beacons, cookies, tags, pixels, logs, closed-circuit TVs, and geofencing, including:

Device identifiers: IP address, cookie identifiers, mobile carrier, Internet service provider, advertising IDs, MAC address, IMEI, hardware type, geo-location, etc.
Browser information: type, version, language.
System details: operating system, time zone.
Usage data: search terms, page visits, pages visited before and after using the Services, visit durations, engaging pages, clicked links, dates and times of visits, preferences, in-store or event activities.

Please be aware that when you visit our stores or photoshoot locations, we may collect personal data, which could be combined with information collected online or through email and other marketing campaigns.

h. Audio, electronic, visual, thermal, olfactory, or similar data, along with any inferences derived from these categories.

Minors

The service is restricted to users above a minimum age threshold, typically 14 years old, depending on the jurisdiction. Personal information is not intentionally collected from children below these age limits. If such data is inadvertently gathered, parents or guardians may request its deletion by contacting the provided email address. Upon discovering the unauthorized collection of a minor’s information, the service provider will promptly remove the data and terminate the associated account, unless verifiable parental consent is obtained.

Ways We Handle Your Information

The personal information you share enables us to deliver essential business functions. These primarily fall into the following categories:

Transactions: We use your data to fulfill product and service requests by responding to inquiries, enabling service features, offering personalized recommendations, managing deliveries, conducting R&D, addressing support needs, and facilitating event or online profile registrations.

Administration: We process your information to enhance our operations through market analysis, product and service development, quality assurance, account verification and management, payment processing, transaction and event oversight, logistics tracking, security monitoring, platform maintenance, and Terms of Service enforcement. This includes sending essential communications via email or text messages to your provided contact information.

Marketing communications: We use information collected directly from you or through third parties to deliver targeted marketing materials via mail, email, text, or phone, including notifications about product or service availability and relevant offers, with your consent based on your interests or previous interactions. You may opt out of marketing communications at any time, as detailed in Section 7.

Research & product or service enhancement: We analyze individual and aggregated user data to enhance our existing offerings and develop new products and services. This includes conducting voluntary customer surveys, which may be facilitated by authorized third-party partners. Survey responses help assess service quality, communication effectiveness, and promotional strategies. While participation is optional, collective feedback informs our product development and service improvements.

Anonymized and consolidated data: We aggregate and anonymize user data for analytical purposes, removing all personally identifiable elements. Such anonymized and aggregated information falls outside the scope of this Privacy Policy, as it can no longer be linked to individual users.

Content forwarding: We may occasionally provide referral features that let you share content with others, such as sending an email invitation to a friend to explore our services or purchase our products.

Additional processing: We may process personal information when legally justified or required, including for fraud prevention and regulatory compliance, or for other purposes either disclosed at the time of data collection or with your explicit consent.

Cookies, Pixel Tags and Other Similar Technologies

Cookies are small data files stored on your device during visits to our site. Our site implements multiple cookie categories alongside complementary technologies like pixel tags and local storage. These technologies enhance your browsing experience by saving your preferences (such as login and region settings) and providing us with usage insights. We and our third-party partners use these technologies to collect information when you interact with our Services, enabling cross-device recognition. For detailed information about specific cookies used on our Websites, visit fashinerary.org/cookies.

Our cookie implementation serves the following purposes:

a. Operational objective: Essential for basic site functionality, the cookie implementation ensures secure access to our Services, prevent fraud, and support core features like shopping carts and saved searches.

b. Performance objective: Cookies evaluate Service efficiency by analyzing visitor behavior, messaging interactions, and content engagement, helping us optimize our digital offerings.

c. Functionality: Cookies enhance user experience by recognizing you upon sign-in, remembering your preferences, and personalizing content based on your past interactions.

d. Advertising cookies or web beacons: Deliver targeted content and advertisements across our Services and third-party sites based on your interests. These cookies measure advertisement effectiveness through click tracking and enable targeted advertising to similar audiences through 3rd-party services like Facebook Custom Audiences. Note that disabling cookies won’t prevent all advertisements, as they may still appear through third-party channels.

To manage these cookies, you may block, delete, or disable them through your browser or device settings as permitted. For additional opt-out options, refer to Section 7. Please note that restricting these cookies may limit Service functionality and feature accessibility.

How We Share Your Information

We share information gathered through our Services with the following:

a. Service providers: We may share data with providers handling order fulfilment, web hosting, analytics, payment processing, fraud detection, customer service, and other service-related activities. Our policy requires contractual safeguards that prohibit the unauthorized use or sharing of personal information.

b. Business partners and affiliates: We may share information internally and with affiliates for business purposes or to provide requested products or services. We may also share data with partners offering joint products or services, or whose offerings may interest you. In such cases, both the Fashinerary and the partner’s names will be disclosed.

c. Behavioural marketing: We employ sophisticated data analytics to enhance your shopping experience and deliver personalized content that that may be pertinent, meaningful, or otherwise appealing to you. For detailed information about online behavioral advertising practices, we encourage you to visit the Network Advertising Initiative at www.networkadvertising.org. Our data collection and usage practices include:

1). Analytics and performance monitoring: Leveraging industry-standard analytics tools like Google Analytics to gain insights into user behavior and preferences. To learn more about how Google handles your data, refer to the Google Privacy Policy. To opt out, use Google Analytics Opt-out.
2). Advertising partnerships: We share anonymized usage data, interaction metrics from your activity on our website or with our ads on other websites, and aggregated demographic information with select advertising partners via cookies and similar technologies, with your consent where required, to provide you with relevant content across various platforms and improve ad targeting. To opt out of targeted advertising, please follow the links provided: Facebook, Google, and Bing.
3). Third-party integration: To enhance tailored marketing efforts, we may share de-identified user behaviour data with trusted marketing partners, implement tracking tools to analyze customer journey patterns or process select transaction data to optimize promotional campaigns.

Your Privacy Controls

We respect your right to control your advertising experience. You may manage your preferences through: our platform’s privacy settings, individual advertising network opt-out mechanisms, or industry-standard privacy portals.

d. We may access, preserve, and disclose your personal information when legally required or deemed necessary. This includes compliance with law enforcement requests, court orders, or subpoenas; responding to your inquiries; protecting rights and safety; enforcing our policies; collecting owed amounts; adhering to retention policies; preventing harm or financial loss; investigating illegal activities; or when otherwise advisable. In cases of security reviews, server log data, including IP addresses, may be shared with law enforcement to assist in investigations of unauthorized activities.

e. In the event of a corporate transaction such as a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, your information may be transferred or sold as part of the deal, as permitted by law and existing agreements. In such cases, Fashinerary will strive to ensure that the recipient of your personal information uses it in a manner consistent with the Privacy Policy that was in effect when the information was originally collected.

Managing Personal Information and Marketing Preferences

You control how we communicate with you. While you may withdraw your consent for personal data processing at any time by contacting contact@fashinerary.org, please be aware that we may continue to collect non-personal information about your interaction with our Service and third-party advertisements for non-interest based purposes, such as assessing advertisement effectiveness.

a. Email: You may opt out of marketing communications through multiple channels. For email marketing, simply click the unsubscribe link in any marketing email’s footer. Your request will be processed within a reasonable timeframe, in accordance with applicable laws. While marketing communications will cease, you will continue to receive essential account-related notifications regarding billing, upgrades, and service updates as well as emails concerning your account activity and use of the website.

b. Postal mail: To stop receiving postal marketing materials, please email contact@fashinerary.org. For reduced national advertising mail, visit the Direct Marketing Association (DMA) website effective solutions.

c. Account: Your account settings can be modified anytime through your Fashinerary account portal. For account deactivation or deletion requests, please contact contact@fashinerary.org.

d. Do Not Track (“DNT”): While we respect browser-based DNT preferences, which allow users to opt out of cross-site tracking, certain features of our Services may require specific personal information to function properly. Should you choose to enable DNT settings or similar privacy features, you may experience limited access to some content, features, products, or benefits available through our platform. We will not override your privacy settings, but please note that restricting information sharing may impact your ability to fully utilize our Services.

e. Cookies and similar technologies: You can manage cookies via your browser or device settings, including blocking or deleting them. While cookie-based opt-outs may not work on mobile devices, many mobile apps allow advertising opt-outs through device settings. Moreover, the online advertising industry provides opt-out platforms through self-regulatory programs for targeted ads at networkadvertising.org, youronlinechoices.eu, youradchoices.ca, and aboutads.info/choices/. You may opt out of Google Analytics, Bing and Facebook through the link provided in Section 7. Cookie-based opt-outs are device and browser-specific, requiring separate opt-out actions for each browser and device you use. When you see advertisements with the AdChoices link referencing this Privacy Policy, they may be based on anonymous data collected by our advertising partners across websites over time. These AdChoices-enabled advertisements offer options to opt out of such interest-based advertising.

f. In compliance with local regulations and applicable laws, you have the right to inquire about, access, correct, restrict, or request the deletion of your personal information held by Fashinerary. To exercise these rights, email contact@fashinerary.org with your full name, account email, and a detailed description of your request. While we strive to accommodate all legitimate data requests, access may be restricted in certain circumstances, including but not limited to protection of legal privileges, privacy rights of others, cases of disproportionate access burden, the protection of commercially proprietary information, or specific circumstances of the case in question. We will process all requests in accordance with local laws and provide explanations if access must be restricted. To ensure security, we will verify your identity before processing any personal information requests.

Security & Data Retention

Data Protection: We implement comprehensive physical, electronic, and procedural safeguards to protect your personal information, including SSL encryption for data transmission and payment processing. While we employ industry-standard security measures, no digital transmission or storage method is entirely secure. Your use of our Services indicates consent to receive electronic notifications regarding security and privacy matters. In the event of a security breach, we will notify you electronically, either through a notice within the Services or via email, and, where legally required, provide written notification.

Data Retention: We maintain your personal information for the duration necessary to deliver our Services, fulfill the purposes when it was collected, meet legal obligations, resolve disputes, conduct audits, support legitimate business operations, and enforce agreements. Upon fulfilling these requirements, we securely dispose of your information in accordance with our retention policies and applicable laws, unless extended retention is legally mandated.

CCPA

In accordance with California law, we provide details in Sections 3, 5, 7, and 8 of our Privacy Policy regarding how we address privacy matters.

As a California resident, you are entitled to specific privacy rights under state law.

a. Right to request a complete breakdown of any personal information we have gathered about you over the past 12 months, provided in a readily usable electronic format that allows for easy transfer to other entities. This includes details on how we collect, use, and share your data (e.g., third-party recipients of your data, the nature of shared information, the scope of such disclosures for marketing and operational purposes), as well as access to a full record of all your collected information (commonly referred to as the ‘Right to Know’).

b. Right to request the correction, updating, or deletion of your personal information. While we will make every commercially reasonable effort to fulfill such requests, certain information may be retained for legitimate business purposes, legal compliance, security and fraud prevention, or technical system maintenance.

c. Right to instruct us to cease sharing your personal information with third parties for monetary or other valuable consideration, including partnerships for interest-based advertising. Please refer to the “How We Share Your Information” section for opt-out options.

To exercise any of the above rights, submit a request using the provided contact information above. Identity verification and additional details may be required to confirm your identity and validate the request. Exercising these rights may not result in discrimination or denial of goods or services, and all requests will be processed within legally mandated timeframes.

Additionally, California residents can annually request a free report detailing which third parties received their personal information for marketing purposes in the preceding calendar year, and what specific information was shared. To request this report, please contact us using the information provided above.

GDPR

For residents of Europe, Iceland, Liechtenstein, Norway, and the UK: You maintain rights to access, transfer, correct, update, or delete your Personal Information. To exercise these rights, please contact us using the above contact details.

Your Personal Information is initially processed in Belgium and may subsequently be transferred to locations outside Europe, including Canada and the United States, for storage and processing purposes. For GDPR compliance details regarding data transfers, please refer to Elementor’s Privacy Policy documentation.

Other Provisions

Data transfer: Your use of our Services authorizes the worldwide transfer, processing, and storage of your personal information across various operational infrastructure, including servers, cloud services, affiliates, and service providers in locations such as the United States and European Union.

Our service may contain links to external websites, just as other sites may link to ours. While these external domains are beyond our control, and we neither endorse their content nor privacy practices, we encourage you to review their respective privacy policies before engagement. Fashinerary bears no responsibility for third-party cookie usage, data collection, or privacy practices. The evaluation of these external privacy policies remains at your discretion.

Changes to Privacy Policy

We reserve the right to modify this Privacy Policy at our discretion. By continuing to use our Services after such modifications are posted, you acknowledge and accept these changes. Should we identify a potential compromise of your personal information, we will make reasonable efforts to notify you of that development.

Last Updated: 18/01/2025